User experiences

Digitization, consumer hyper connectivity, technological expectations, and data extraction from Big Data to be able to know the customer are fundamental in the service that hotels must offer, to suit the needs of each client.

The use of technology to improve the user experience at different points of the customer journey before your arrival, during your stay and, of course, then set the guidelines in this new context.

Big Data Analysis

UX design for users

Digital experiences

Proactive Adjustments to Customer Needs

Digital Platform Experience

We provide leading solutions of Digital Platform Experience that will allow to accelerate the digital transformation of your company, helping to enable a unique platform that allows to provide highly customizable service experiences through the Web/Apps/Kiosks, among others.

No more silos between multiple applications and service channels (Customer Portal, Apps) we will now be able to provide tools that empower users, the ability to design their customers’ digital experiences from a single platform.

These technologies will allow us to position relevant marketing content both on the web or mobile and in this way to be able to offer products and services really customized to each segment of its customers.


Today we must provide the customer with the information of products and services faster as possible, and ensure their responses, through the website and/or social networks.

The incorporation of texts, photos and videos in an easy and intuitive way through any digital channel, without having to contact the Contact Center service, increases the positive user experience. We provide modern technologies with robust Knowledge Base tools that allows both customers and service agents to have the right information for troubleshooting.

Digital Marketing

We offer innovative solutions that allow today’s marketers to know the digital profile of their customers, orchestrate different multichannel interaction actions in the execution of digital campaigns scheduled for each segment.

Powerful analytical tools allow you to analyze in real time the results of campaign executions, while allowing you to manage personalized content for each customer and provide the next best action in order to provide a personalized marketing experience.

Chat Bots

Today, the virtual assistants can understand what the user usually says through natural language capabilities, that is, programs designed to assign certain meanings to spoken or written words. At IQtek, as part of our offer, we have Artificial Intelligence technologies that allow us to develop enterprise chat bots’ solutions.

From advanced natural language applications whose algorithms recognize the intention to search for information on any digital channel, to provide faster and more accurately appropriate response to the required information or to refer to a Chatbot requests for information that in real time its customers may have of their products, services and / or processes in an omnichannel way (Web, Mobile, social networks) without having to use a service agent. Likewise, implement more advanced dialog models in which a virtual agent meets the general and transactional information needs of its customers such as transactional information to manage if required, hybrid scheme of assistance with agents of your contact center and the virtual agent.

Robotic Process Automation (RPA)

These innovative technologies will allow us to take over repetitive operations that are time-consuming and thus become your digital workforce.

These Bots have the capabilities to interact with rules that allow you to automate the prosyand interact with anysystem. Cognitive capabilities can be implemented to empower these software robots using Machine learning for semi-structured processes that need a decision-making.

In addition, analytical tools are offered to monitor the efficiency of automated processes.

Analytical Solutions

We have the most complete suite of cloud analytics products on the market, allowing us to offer functionalities ranging from data-friendly visualization and manipulation, to the use of Big Data tools for structured and unstructured data analysis, which allow governance institutions to analyze configured business indicators quickly and from any device.